Predictive Fan Analytics - Personalized engagement and spending
Enhanced Sponsorship Value - Targeted activations based on real-time fan interactions
Athlete Brand Monetization - Leveraging NIL for broader, deeper connections and maximize impact
Monetizing Affiliate Creators - New revenue streams from affiliate and player-created products and services
Peer-to-Peer - Resale Market across a team-controlled, exclusive resale ecosystem empowering fans to buy & sell

Vivi Lin

FOUNDER
Vivi is a sports industry executive with 30 years of experience, including as an owner and operator of sports teams. She is adept at designing revenue models for profitability. She is also skilled at data analysis and tracking for projects including professional teams to entertainment venues.
Rashad Jennings

FOUNDING BOARD MEMBER
Rashad is a leading media personality and sports & entertainment expert. He has over a decade of sports and media experience. He is a retired NFL veteran with eight seasons as a running back. He is currently a media personality, NFL analyst and Las Vegas Raiders commentator.
Derek Cox

FOUNDING BOARD MEMBER
Derek is a leading sports and player agent with over a decade of experience with the NFL, including time spent with the San Diego Chargers and the Jacksonville Jaguars. He is currently a NFLPA , CFLPA and a college athlete agent and the VP of NFL Alumni Association - San Diego Chapter.
Bob Yalen

EXECUTIVE VICE PRESIDENT
Bob is a sports and entertainment media expert with over 40 years of experience in sports media, broadcasting and events. His noteworthy roles include working at ESPN as the Director of Programming and Acquisitions and as the Director of Sports and Entertainment for Mohegan Sun.

Vivi Lin

Rashad Jennings